Design matters when seeking participation

Posted Tuesday, November 20, 2012 in Customer Culture by Rob Landry

Here is museum director and visionary Nina K. Simon's presentation at TEDx Santa Cruz.  One key takeaway: the way you design an experience (website, museum exhibit, whatever) has a dramatic effect on how people participate in that event.

Food for thought for those of us designing customer experience interactions, especially when we solicit feedback from our customers.



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