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How Customer-Centric Are You, Really?
Customer-centric executives often have an uphill battle to instill customer-centricity into their corporate cultures and to nurture and maintain that culture. In working with customer-centric execs and wannabes over 30 years, we’ve ...
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Enterprise Customers Forged the IBM & Apple Customer Ecosystem
What I like about the new alliance between IBM and Apple for secure mobile apps is that it’s customer-driven. This is a great example of a customer ecosystem. IBM has historically been ...
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IBM Watson Engagement Advisor
If you’re a fan of Jeopardy! (The TV game show), then for sure you remember the IBM Challenge on February 14 – 16, 2011 when a supercomputer app from IBM named Watson ...
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Must Read: E-Patient Dave’s Book on Patient Engagement
My favorite business model—and the one I believe is gradually becoming more pervasive—is a customer ecosystem. It’s a business network of suppliers, partners, regulators, who are all aligned to help customers meet ...
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Apple/IBM Enterprise MobileFirst Partnership
Will Enterprise IT Execs & Mobile App Developers Embrace IBM’s MobileFirst iOS Offerings?
This partnership to support mobile devices and apps in the enterprise is significant. IBM will sell, support, and manage iDevices and apps that can integrate into back-end systems.
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10 Characteristics of Customer-Centric Execs
How Many Do You Embody?
Here are 10 characteristics that every customer-centric executive should demonstrate. They range from having a customer vision to monitoring what matters to customers. How well do you stack up?
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Ten Steps that May Save (or Improve) Your Life
Prepare Now to Engage as a Patient and/or Advocate for Someone You Love
Let Patients Help! by Dave deBronkart with Dr. Danny Sands is a valuable patient engagement handbook. This little book should be a key resource for you and ...
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IBM Watson Engagement Advisor
Addressing Customer Support Using Cognitive Technology
Through its use of cognitive technology, IBM Watson Engagement Advisor is an innovative and visionary virtual assisted-service offering, an offering that can (almost) think and learn.
