Articles

  • Consona Knowledge Driven Support 1.0

    Combining Case Management and Knowledge Management

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    Consona KDS 1.0, the topic of this evaluation, combines case management and knowledge management capabilities to provide product support for high-tech organizations.
    Jan. 20, 2011
    Technologies
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  • WikiLeaks Will Catalyze a Huge Data Security Backlash

    Patty's Pioneers' Predictions for 2011

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    Reactions to WikiLeaks will cause massive capital investment in information security causing a significant stimulus to the IT industry in 2011. 2011 will also herald the beginning of major decline in freedom on the Web
    Jan. 6, 2011
    All Members
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  • 2011 in Cloud Computing: The Empire Strikes Back!

    Patty's Pioneers' Predictions for 2011

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    "Cloud" is becoming the default design center for the enterprise and, as such, is the biggest migration exercise ever, bigger than the Y2K.
    Jan. 6, 2011
    All Members
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  • Mobile Web and Video Clog the Internet; Tablet Glut

    A Few 2011 Predictions

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    2011 sees the introduction of over 50 new tablets. Winners will be: Apple, RIM (Playbook), Samsung, and Motorola. FCC’s recent action on Net Neutrality will be overturned. Streaming video will clog Internet pipes.
    Jan. 6, 2011
    All Members
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  • KANA Service Experience Management 11

    Process-Oriented Customer Service

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    KANA SEM 11, the topic of this evaluation, provides the facilities and tools to design, orchestrate, analyze, and manage their fundamental customer service processes.
    Dec. 23, 2010
    Technologies
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  • Designing/Refining Your Mobile Strategy

    Fourteen Approaches to Consider as You Reach Out to Customers Using Mobile Devices

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    Mobile phones will soon surpass computers as the most prevalent way to do business online. Your business needs a mobile strategy. Here’s how to think about it.
    Dec. 23, 2010
    Strategies
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  • User Interfaces Shouldn't Just Be Intuitive

    To Make Things Easy to Use, Make Them Obvious!

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    When you are designing a product or service, make sure that you are as clear as possible when you design the user interface. Take the guesswork out, and make it all obvious!
    Dec. 16, 2010
    All Members
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  • Customer Service Company and Product Update 3Q2010

    An Excellent 3Q2010 for Customer Service

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    3Q2010 was an excellent quarter across financial performance, product activity, and company activity for 11 leading customer service suppliers; eGain and Moxie Software earned Customers.com Customer Service Stars.
    Dec. 16, 2010
    Technologies
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  • Treating Your Customers with Respect

    Provide Concerned, Engaged, and Accurate Customer Service or Risk the Customer Relationship

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    The difference between a great customer experience and a disastrous one is how the customer is treated after presenting a problem. Here are three different examples.
    Dec. 2, 2010
    All Members
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  • The New B2B Marketing in Practice

    Lessons in Content Marketing, Lead Nurturing and Scoring

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    Marketing automation case study highlighting content marketing and lead management processes. Manticore Technology used by B2B marketer at CSC and Intellitactics.
    Nov. 18, 2010
    All Members
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  • Accidental Billionaires?

    Is Ben Mezrich’s Depiction of Facebook’s History Worth Reading?

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    The Accidental Billionaires, and the corresponding movie, The Social Network, aren’t about social networking. They are about the bad feelings among the people who were involved in the emergence of Facebook as a business.
    Nov. 11, 2010
    All Members
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  • Side-by-Side Comparison of Six Recommendations Solutions

    Spreadsheet Lays Out Vendor Performance from Avail, Baynote, Certona, Loomia, Omniture, and RichRelevance against Our Detailed Requirements

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    Our side-by-side comparison spreadsheet analyzes six leading recommendations solutions.
    Nov. 11, 2010
    Technologies
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  • Oracle to Acquire ATG

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    Big news in ecommerce last week. On November 2, Oracle announced its intention to acquire ATG. Who will be the winners and losers of this deal?
    Nov. 11, 2010
    All Members
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  • Confessions of a Groupon Addict

    Great for Customers, but Merchants Beware!

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    Groupon, the fastest growing company ever, offers a great experience on daily discount deals to customers. However, merchants who don’t think through their Groupon marketing strategy carefully can have disastrous results.
    Nov. 4, 2010
    Strategies
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  • IntelliResponse Answer Suite 6.0

    Delivering "One Right Answer" to Customers' Questions

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    IntelliResponse Answer Suite can deliver a single result, the “One Right Answer,” to the search queries that represent any and every customer service question; consider this offering as the front door for your customer service experience.
    Oct. 21, 2010
    All Members
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  • Facebook Tries to Clean Up Its Privacy Act

    Can Facebook Users Really Expect Any Privacy Protections?

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    Will Mark Zuckerberg pay attention to customers' desire to control the information they share through applications that connect with the Facebook platform?
    Oct. 14, 2010
    All Members
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  • Certona Resonance Recommendations

    Automated Optimization Balanced with Granular Control

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    If you are in retail or B2B ecommerce, Certona Resonance Recommendations should be on your short list. Certona’s recommendations solution is among the most mature on the market, with a high degree of automation and merchant control.
    Sep. 30, 2010
    All Members
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  • The Four Cs of Business Process Management: Communication, Coordination, Collaboration and Customers!

    Integrating People, Activities, and Operational Processes

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    End-to-End Business Processes must integrate applications, people, and content.
    Sep. 23, 2010
    Strategies
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  • Customers.com Handbook

    A Handbook for Your Customers.com® Initiatives—Parts 1 to 4

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    In Customers.com Classic, we described the successful Internet Strategies of sixteen different best practices organizations. Those firms are still ahead of the pack in executing customer-centric strategies that keep customers loyal and empowered. There are eight core competencies that these early leaders adopted. Now, 12 years later, those same core competencies still stand the test of time.
    Sep. 16, 2010
    All Members
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  • Customer Service Company and Product Update 2Q2010

    A Very Good 2Q2010 for Customer Service

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    2Q2010 was a very good quarter across financial performance, product activity, and company activity for 11 leading customer service suppliers; customer growth in the quarter was flat.
    Sep. 16, 2010
    Technologies
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