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Online, Mobile & IT

• Sharp Microelectronics of the Americas’ Strategy for Integrating Enterprise Applications

  Managing the Demand for Semiconductor Components in the American Marketplace

  by Geoffrey Bock

  This case study describes how Sharp Microelectronics of the Americas is planning to use a business-to-business integration (B2Bi) solution from Extricity/Peregrine to improve the sales and management.
  Oct. 4, 2001

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• Catalog Commerce

  Helping Your Customers Make Wise Choices

  by Martha Frey

  We like the phrase “catalog commerce” because it puts the emphasis where it belongs: on the power of the catalog.
  Aug. 30, 2001

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• RX: Solve Critical Content Problems Today

  Forget Central Planning; Distribute the Control and the Decisions

  by Susan Aldrich

  Enterprise systems management as we know it today is on the way to irrelevance. It is about to be replaced by a new wave of enterprise management solutions.
  Jun. 21, 2001

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• The Customer Revolution

  How to Thrive When Customers Are in Control

  by Patricia Seybold

  In The Customer Revolution, the essential truths of business today are identified: “The Internet economy is the customer economy, and the fundamental source of value in the new customer economy is customers.” In the customer economy, the depth of your customer relationships is directly proportional to the value of your business. Attracting and retaining customers will be the core competencies of successful firms. Companies will be increasingly valued based on how they build relationships with their customers and on those customers' long-term value to the company.
  Jun. 1, 2001

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• Syndicated Product Content Management Is One of the Greatest Challenges in E-Commerce

  Invest in Product Content Management and Make It Easier for Your Customers to Do Business with You

  by Martha Frey

  What does a product content management system look like? This report identifies the tools that manufacturers and distributors need to manage their product information better.
  May. 24, 2001

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• Lessons from FindMRO.com, the MRO Sleuth

  Best Practices in Content and Search

  by Susan Aldrich

  This report analyzes FindMRO’s content strategy and programs and identifies nine lessons learned.
  Dec. 21, 2000

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• Understanding the Requirements for E-Markets

  Where Should you Place Your Bets?

  by Susan Aldrich

  E-markets are hard to use for buyers, have a problematic business model for suppliers, and are still quite immature in terms of functionality. Executives rethinking their e-market investments will see where their companies fit and what the trade-offs are.
  Aug. 17, 2000

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• How Do You Manage Your E-Business?

  Your Workers Are Invisible, and Their Managers May Not Be on Board

  by Susan Aldrich

  As business shifts to ebusiness, IT problems have become business problems. Electronic business systems, which automate business processes and allow customers to serve themselves, must have automated management systems.
  Dec. 14, 1999

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• E-Merchandising Readiness Checklist:

  Helping Customers Make Buying Decisions

  by Martha Frey

  No Description Available
  Jul. 28, 1999

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• Duck Head Apparel Goes National on the Web

  Non-Catalog Retailer Tackles E-Commerce

  by David Marshak

  Duck Head Apparel, a brand of casual clothes sold through major retailers, launched its own online store—a major undertaking for a manufacturer that had never even had a catalog
  Apr. 14, 1999

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• Adding Executive Job Searching to the Wall Street Journal Interactive Edition

  Crossing the Digital Divide for Job Recruiting

  by Geoffrey Bock

  The Wall Street Journal and Korn Ferry created a partnership to link the WSJ's employment ads with Korn Ferry's interactive screening tool, FutureStep. Their goal: reduce the time to fill business manager positions from 4 months to 30 days.
  Jun. 1, 1998

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• Bacardi Limited Leverages Groupware into Electronic Commerce

  Providing a View into the Supply/Distribution Chain

  by David Marshak

  No Description Available
  May. 1, 1998

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• National Semiconductor Seduces Its Value Chain

  A Best Practice in Electronic Commerce

  by Patricia Seybold

  National Semi continues to impress us with the deliberate way it continuously extends the reach of its electronic business initiatives.
  May. 1, 1998

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• The Wall Street Journal Interactive Edition, 1997

  Extending and Enhancing the Marketplace for Business Information

  by Geoffrey Bock

  No Description Available
  Jan. 1, 1998

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